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Cheryl helps lift Vogue sales

Posted on 12 Feb, 2009 | Comment » |
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Cheryl Cole helps lift Vogue sales

Cheryl Cole’s appearance on the cover of the February issue of Vogue pushed the glossy to a record circulation for the month, but the magazine is facing a tough year with the number of advertising pages falling 20% in the current quarter.

The February issue of the magazine, which included an exclusive interview with the Girls Aloud singer and The X Factor judge talking about her marital difficulties with her husband, Ashley, pushed Vogue’s circulation to 240,000 – its best-ever February figure.

Vogue publisher Stephen Quinn said that the media coverage of Cole’s Vogue front cover from quality and tabloid newspapers boosted sales, but that the magazine would not attempt the same every issue.

“I would be worried if the magazine was relentlessly putting a celebrity like that on the cover,” he said. “The girl has clearly got it, whatever it is, I was going to say The X Factor, I know that she is on that programme although I never watch it.”

Source: Guardian.co.uk



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This entry was posted on February 12th, 2009
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